Yes, we’re a competitor — so here’s the deal: this comparison is straight, the prices were checked against both pricing pages on the date above, and we’ll tell you when the honest answer is “buy them, not us.”
The short version: Canny and Productboard aren’t really rivals. Canny is a feedback collection tool — a public board where users post and vote. Productboard is a planning tool — where product teams prioritize and communicate a roadmap. Teams comparing them usually have a different problem than either solves, which we’ll get to.
Head to head
| Canny | Productboard | |
|---|---|---|
| What it is | Public feedback boards, voting, changelog | Roadmapping, prioritization, customer-insight notes |
| Best at | Community engagement around requests; showing users you listen | Aligning multiple teams on what ships next; stakeholder communication |
| AI layer | Autopilot: auto-captures feedback from support tools; summaries and smart replies on paid tiers | Spark: AI chat, summaries and findings, metered by monthly AI credits per maker |
| Pricing | Free (25 tracked users) · Pro $79/mo billed yearly · Business custom | Free (500 notes) · Plus $19/maker/mo · Business $59/maker/mo, 2-maker minimum (annual) |
| Pricing scales with | How many of your users engage | How many teammates plan |
| Weak spot | Only sees feedback someone posts; analysis is vote-counting | Assumes insights arrive; per-maker pricing taxes sharing them |
Choose Canny if
- Your users are engaged enough to post and vote, and a public “we’re listening” surface has marketing value in itself.
- Requests are your dominant feedback type — not bugs, complaints or churn whispers.
Choose Productboard if
- You run several product teams and the expensive problem is prioritization and alignment, not understanding.
- You have the budget reality of per-maker pricing priced in.
What both miss — and when it’s neither
Here’s the pattern behind most “Canny vs Productboard” searches: feedback is scattered across support, reviews, in-app messages and DMs, and nobody has read it all. A board won’t fix that — the feedback that matters most rarely gets posted. A roadmap tool won’t either — it organizes conclusions you haven’t reached yet. The missing layer is analysis: reading everything, clustering it by meaning, ranking themes by the revenue behind them, and flagging the users drifting toward churn.
That’s the layer Sentriment is: every item from every channel analyzed in seconds, themes with MRR at stake, plain-language questions answered with cited quotes, and an explainable health score per user. It starts free (100 items/month, plus your first 1,000 imported items on us), runs entirely in the EU, and costs a flat $49/month with unlimited seats when you grow into it. If the pile of unread feedback is your real problem, start with the layer that reads it — you can always add a board or a roadmap on top later.